DocsGuidesChangelogAPI Docs ↗
GitHubGitHubSign Up
  • INTRO
  • What is Mixpanel?
  • What to Track
  • Quickstart
    • Install Mixpanel
    • Identify Users
    • Track Events
  • DATA IN
  • Tracking Methods
    • Choosing the Right Method
    • SDKs
      • Javascript
      • React Native
      • Android
      • iOS (Objective-C)
      • iOS (Swift)
      • Flutter
      • Unity
      • Python
      • Node.js
      • Ruby
      • PHP
      • Go
      • Java
      • Mixpanel-utils↗
    • Data Warehouse
    • Integrations
      • Ad Spend
      • Amazon S3
      • Amazon Kafka
      • CMS & E-Commerce
      • Customer.io ↗
      • Freshpaint
      • Google Cloud Storage
      • Google Pubsub
      • Google Sheets
      • Google Tag Manager
      • LaunchDarkly
      • mParticle
      • Mobile Attribution Tracking
      • Rudderstack
      • Segment
      • Shopify ↗
      • Snowplow
      • Stripe
      • Tealium
    • ID Management
      • Identifying Users
      • Migrating to Simplified ID Merge
  • Data Structure
    • Data Model
    • Events & Properties
    • User Profiles
    • Group Analytics
    • Lookup Tables
    • Property Reference
      • Types of Properties
      • Supported Properties Data Type
      • Default Properties
      • Reserved Properties
  • Migration
    • Adobe Analytics
    • Amplitude
    • Google Analytics
  • Best Practices
    • Bot Traffic
    • Debugging
    • Developer Environments
    • Geolocation
    • Hot Shard Limits
    • Server-side Best Practices
    • Tracking Plan
    • Traffic Attribution
  • ANALYSIS
  • Reports
    • Insights
    • Funnels
    • Retention
    • Flows
    • Apps
      • Experiments
      • Impact
      • Signal
      • JQL
  • Boards
    • Templates
    • Boards on Boards
    • Public Boards
    • Advanced
  • Users
    • Cohorts
  • Session Replay
    • Web
    • iOS (Alpha)
  • Features
    • Alerts
    • Attribution
    • Embeds
    • Chart Customization
    • Custom Events
    • Custom Properties
    • Saved Behaviors
    • Sessions
    • Spark
    • Advanced
    • Revenue Analytics
  • ADMIN
  • Orgs & Projects
    • Organizations
    • Managing Projects
    • Roles & Permissions
  • Data Governance
    • Lexicon
    • Data Views & Classification
    • Event Approval
    • Data Volume Monitoring
    • Data Clean-Up
  • Access Security
    • Login Methods
    • Two-Factor Authentication
    • Single Sign-On
      • Azure
      • JumpCloud
      • Okta
      • Shared SSO
  • Privacy
    • Protecting User Data
    • Legal Hub ↗
    • GDPR Compliance
    • EU Residency
    • End User Data Management
  • Pricing
    • MTU Billing
    • Startup Program
  • DATA OUT
  • Export Methods
  • Data Pipelines
    • Json Pipelines
    • Integrations
      • AWS S3
      • Azure Blob Storage
      • BigQuery
      • Google Cloud Storage
      • Redshift Spectrum
      • Snowflake
    • Older Version
      • Schematized Export Pipeline
      • Integrations
        • Raw AWS Pipeline
        • Raw Azure Pipeline
        • Raw GCS Pipeline
        • Schematized BigQuery Pipeline
        • Schematized AWS Pipeline
        • Schematized Azure Pipeline
        • Schematized GCS Pipeline
        • Schematized Snowflake Pipeline
  • Cohort Sync
    • Webhooks
    • Build an Integration
    • Integrations
      • Airship
      • Appcues
      • Apptimize
      • Braze
      • Chameleon
      • CleverTap
      • Facebook Ads
      • Google Ads
      • Insider
      • Intercom ↗
      • Iterable
      • Kameleoon
      • Leanplum
      • Mailchimp
      • Marketo
      • MoEngage
      • OneSignal
      • Salesforce Marketing Cloud
      • Segment
      • Taplytics
      • VWO
      • WebEngage
      • Xtremepush
  • SUPPORT
  • Community
    • Join Slack ↗
    • Guidelines
  • Get Help ↗
  • Response Times
  • Hire an Expert ↗
Question? Contact our Support TeamEdit this page
DocsData StructureProperty Reference

Property Reference

Take a look at any of these pages for more information about Mixpanel’s properties.

Types of PropertiesSupported Data TypesDefault PropertiesReserved Properties
Lookup TablesTypes of Properties

Was this page useful?

© Mixpanel 2024